Skip to main content

Success Rules of Ola of Lagos Celebrity Sales Man the Luxury Guy and Influencer



*A Casestudy of How Ola Of Lagos Also Sells High Ticket Products such as Houses and Luxury Cars*


*Written By Dr Laide Okubena*



Ola of Lagos is a popular car review content creator on Instagram also know as the luxury Guy who posts only about the latest cars, houses and fashion . He was born on June 19th, in the late 90s (he is his late 20 years old); his birth name is Waris Olayinka Akinwande; and he was born and raised in Lagos State, Nigeria.


Waris Olayinka Akinwande, popularly known as Ola of Lagos, was born and raised in Lagos State, Nigeria. He was born on June 19th, in the late 90s, to Mr. and Mrs. Akinwande.
Ola of Lagos grew up in a lower-class family and had to learn to hustle at a young age. He completed his primary and secondary school education in Lagos State.



*Success Rule Number 1 Work on Developing your Talent and High Income Skill*

He is popularly known for Saying It is plenty Stop Playing, I Will Never Be Poor Again in his Videos online.


Ola of Lagos Career took him from unknown Cleaner in Ikoyi squatting in Ikoyi to a Popular Celebrity Salesman Status who started from doing reviews and videos of luxury cars using his then small phone before upgrading to Iphone and started posting online little by little until he became noticed and well paid for all he does. 

He had to work on his content creation skills, editing and also his own unique way of selling using what he knows best Pidgin English to sell being his authentic self.

Understand Your Audience: Conduct thorough market research to understand the preferences, lifestyles, and purchasing power of affluent buyers in Lagos. Tailor your sales approach to resonate with their needs and desires.

*Success Rule Number 2 Make a 100% Commitment to Make Your Goals A Reality Not Mere Wishes ,hopes and dreams*


Ola of Lagos Achievements has manifested as result of his commitment to Make his Dreams Happen.

Ola of Lagos has won 2 million NGN and a trip to the Dubai car fashion show. He has also signed multi-million-naira endorsement deals with top companies such as Pramajed Security Ltd., Mecho Autotech Ltd., Goldenxchange.ltd., HomeWin by SUJIMOTO, and Giftback Africa. He is well on his way to reaching 2 million followers on Instagram.

Highlight Investment Opportunities: 
He Positioned real estate and luxury cars as not just status symbols but also lucrative investment opportunities. He usually 
 Highlight potential returns on investment, capital appreciation, and resale value to appeal to savvy investors in Lagos, this is something he does very well on his social media page.

*Success Rule Number 3*

*Consistency Pays because One Day Your Breakthrough Would Eventually Happen*


He was raised as a Muslim together with his siblings. Growing up was quite a struggle for Ola of Lagos, hence he had to learn to hustle from a very young age.
For his education, Ola of Lagos completed his primary and secondary school education in Ogun State, Nigeria.
Being creative, Ola of Lagos immediately started posting pictures of these cars he came in contact with on his social media pages, particularly Instagram. He did this consistently till his number of followers continued to rise.
A favour would smile on him, he got noticed by the former Nollywood actor, singer turned celebrity blogger, Tunde Ednut started sharing some of his pictures and videos on his Instagram channel. His Breakthrough and he is now known to a lot of his current customers and client base and a lot of HNI High Networth Individuals, Business Owners and Captains of Industries through consistent posting online even when he got low views at the early days until he went viral and now gather millions of followers.


Utilize Digital Marketing: he Leveraged digital marketing channels to reach affluent consumers in Lagos, including targeted social media ads, search engine optimization (SEO), and luxury lifestyle audience.

 Create visually stunning content that showcases the beauty and sophistication of your products without this you won't even know there is an Ola of lagos.






*Success Rule Number 4 Perseverance Pays*


Build Relationships: Cultivate genuine relationships with potential buyers by networking at upscale events, clubs, and social gatherings frequented by affluent individuals in Lagos. Establishing trust and rapport is crucial when selling luxury products.

If he didn't persevere and build relationships with people he will not be this known and popular today from the days he trekked around Lagos, and running after cars to do videos or jumping Okadas then.
Instagram Influencer and popular car reviewer, Akinwande Waris Olayinka, popularly known as Ola of Lagos has joined the top 10 list of most talked about personalities in Africa.
The content creator also known as luxury guy joined the host of famous Nigerian musical stars including Rema and Davido.
Topping the list is Arsenal FC midfielder and Ghanaian International, Thomas Partey followed by Rema and athlete Siya Kolisi who made it to the list for the very first time due to his perseverance and not giving up on his dreams coming up from the streets.

Others are Uncle waffles,Khosi Twala, Zuchu, Bola Ahmed Tinubu and Riyad Mahrez.
The statistics magazine, TopsChatAfrica, that ranked them said it was based on social media analytics.

TopChatsAfrica is the most trusted voice in pop culture illuminating the African music, culture and artistry since 2020.

Ola of Lagos started off as a cleaner in the Lekki area of Lagos State. He had a strong admiration for cars, and working in Lekki allowed him to see the luxurious and exotic cars driven by the wealthy. He started posting pictures of these cars on Instagram, and his following grew.
He eventually caught the attention of celebrity blogger Tunde Ednut, who shared his pictures and videos. Ola of Lagos won 2 million NGN in a raffle draw hosted by Tunde Ednut and was offered an all-expenses-paid trip to the Dubai car fashion show by Davido. He has since become a social media influencer and brand ambassador for various top car companies, real estate developers and other luxury household things.



*Success Rule Number 5 Everyone Needs A Destiny Helper to Make That Big Dream Happen.*


Partner with Influencers: Collaborate with influential personalities, celebrities, and social media influencers who have a strong following among Lagos' affluent demographic. Their endorsement can enhance brand credibility and attract potential buyers.


An Instagram car influencer @_ola_of_lagos has just won N2 Million and a trip to Dubai.
The Instagram influencer who has over 200 thousand followers on Instagram and an endorser of Carmart Nigeria became a lucky winner of the money as an Instagram advertiser @mufasatundeednut reached 2 Million followers.

Waris shared a screenshot of the N2 million transfer to his account as well as a thank you message, writing, “That Homeless Cleaner Boy has won 2M and a Trip to Dubai… Sir Tundeednut and OBO, after God na You both…
He thanked @mufasatundednut, stating, “If Not for Sir Tunde, Where I for Dey God?”


Sir Tundeednut and OBO, after God na You both…
Ever since then, Ola of Lagos has grown in leaps and bounds in his career as a social media influencer. He serves as a brand ambassador to various top car companies.


*Success Rule Number 6 With The Right Vision and Right Goals and Smart Work You will Eventually Get to the Promised Land of Success*



*Provide Exceptional Customer Service:* Deliver exceptional customer service at every touchpoint of the sales process, from initial inquiry to after-sales support. Anticipate the needs of your clients and go above and beyond to exceed their expectations, building long-term loyalty and referrals.

*Stay Updated on Market Trends:* Stay abreast of market trends, economic indicators, and regulatory changes affecting the luxury real estate and automotive sectors in Lagos. Adapt your sales strategies accordingly to remain competitive and capitalize on emerging opportunities.

By implementing these sales strategies tailored to the Lagos market, you can effectively sell luxury and high-ticket products like real estate and luxury cars while establishing a strong presence in the affluent consumer segment.


As an influencer, car enthusiast, and entrepreneur, Ola of Lagos has amassed a significant amount of wealth over the years. While his exact net worth is not publicly known, it is estimated to be around $200,000.
Ola of Lagos has built his brand through various ventures, including his social media presence, car reviews, and collaborations with top fashion brands and celebrities. He is also the CEO of OOL Autos, a luxury car dealership in Lagos, Nigeria, which deals in high-end vehicles, Real Estate and OOL Clothing.
According to his charges per post on his Instagram page which range from $500 – $2000, statistics show he does get at least 5 paid posts weekly, we will rank Ola of Lagos worth from $20K – $50 dollars.



Question of the day


What did you learn from this streets story of Grass to Grace of Ola of Lagos ?


Thanks for your attention and please enjoy your day.


*Dr Laide Okubena*

Comments

Popular posts from this blog

Pliers Plier Carbon Steel Plier Tool, Top Choice Multipurpose Plier ₦1500

Pliers are hand tools used to hold objects firmly. They are also useful for bending, cutting and compressing a wide range of materials. Long-lasting Strong Multipurpose  Cutting and Holding Top Choice

DISCOUNT AND COMMISSION MATHEMATICS LESSON PLAN AND LESSON NOTE FOR PRIMARY AND SECONDARY SCHOOLS

Monday   Meaning of Discount  Finding cost and cash price on discounted goods Resources  Inside out  Learn   mathematics Book 6, page  125  items like; currency note Milo, biscuits, books, pencils, school bag   Meaning of Discount Discount is a reduction in the price of an article. It is often a certain percentage of the actual price of the article. Examples 1. A table clock cost $200, and a 10% discount is given for paying cash. What is the cash price? Solution The discount = 10% of $200 =   10     x 200= 20 100 So Cash price = original price – discount                                                             Amount   =    $200 –  $20 = $180  2. The selling price of a shirt is $900. The trader gives 5% discount for cash. How much is the buyer paying. Solution The discount = 5% of $900 = $45 So Cash price = original price – discount amount                         = $900 – $45 = $855 Begin the lesson by showing them an image of a market where buying and selling is taking place, then

Why Do Most Entrepreneurs Struggle To Get More Customers This Period ?

*Written By Dr Laide Okubena* Happy New Month , Welcome To the New Month of March.  Hopefully it is Your March into Greatness into the 3rd Month of The Year. Imagine yourself 5 years from now in your business: Your team is flourishing. You have completely SMASHED the Sales Goals. You're financially independent. You have complete time freedom to pursue your passions and travel for vacations around the world. You are living your dream life and overcome inflation and dollar prices increases. Now, stop imagining. If you want this to be your reality, take DELIBERATE action.  One of the biggest issues that they face is the difficulty in getting more customers. The main problem when it comes to getting more customers is that some have to rely on their own efforts in order to find them. Set a schedule , a system for your business activities and stick to it. Consistently reach out to prospects, follow up with leads, and provide value to your team and also current customers. Over time, yo

POPULAR POSTS

7 Ultimate Exercises That Will Transform Your Body

Looking for some effective ways to transform your body? There are a few great exercises that will help you to reach your fitness goal. These exercises are easy but effective in strengthening your body along with burning unwanted calories. However, sticking to these exercises is not enough to transform your body, you should also eat healthy and get enough sleep regularly. Don’t waste your precious time doing other workouts, here are seven exercises that will help you transform your body in no time. 1. Jumping rope When was the last time you jumped rope? Perhaps in your childhood. Jumping rope is a cheap and easily portable exercise that you can do almost anywhere. This workout burns more calories per minute than any other workout. Get jumping for a perfect exercise and plenty of fun. One of the best things about jumping rope is that you can do it with your kids. Moreover, jumping rope is a fantastic way to fit in a highly effective cardio session when you are on the go. Simply tos

15 CULTIST SLANG YOU SHOULD BE AWARE OF IN OTHER TO SAVE YOUR LIFE

These days cultism is gradually becoming a normal thing in the society. And sometimes its is difficult to tell if someone is a cultist or not. And most cultist will trade off their bad character and act like a very normal person. Well with the slangs below, you'll be able to tell if your son, daughter, friend or the people around you are cultist and if your life is in danger. The first slang on the list is: 1. Jew or 48 This means that someone is not a member of any confraternity. This is use to describe someone that's not a cultist. Example: My roommate is a Jew Or my roommate na 48. 2. In Jew This means that a person or someone is a member of another confraternity. 3. Bella Bella can mean many things to the ladies but most especially in campus, when they say a girl is a Bella it means she's a female member of a specific cult. (Name of cult withheld for personal reasons) 4. Sticker You should be very attentive because most cultist use words that you'll think doesn'

DO YOU SEE THESE STRANGE LINES ON YOUR NAILS? DON'T JOKE WITH IT, THIS IS WHAT IT SAYS OF YOUR HEALTH

As I’ve gotten older, those vertical ridges on my nails seem to be getting more and more prominent. That’s when I decided to do some research to see if those ridges meant anything about my health, and if there was anything I could do to get rid of them. What They Mean About Your Health After a lot of research, I did find that there is a small, rare possibility that those ridges can mean an underlying medical condition or possibly even nail trauma. But for most of us, it’s completely normal as we age to see them getting more noticeable, especially if you have dry skin or skin conditions such as eczema. I’m 36, and they’ve only recently started bothering me, but I’m relieved to find that they are most likely harmless. I’m just getting old. But Why Are They There? They’re basically like wrinkles of the nails! As we age, the nail matrix gradually starts to lose it’s effectiveness in some areas, causing your nails to grow out uneven, resulting in what we see as lines or ridges that run from

CAPACITY MEASURE LESSON PLAN AND LESSON NOTE FOR BOTH PRIMARY AND SECONDARY SCHOOLS

Subject: MATHEMATICS                        Topic: CAPACITY  MEASUREMENT                      Monday   Define capacity measure Convert units of capacity measures Resources  Inside out  Learn   mathematics Book 6, pages   47 containers, buckets, Gallon, bottles.     INTRODUCTION TO CAPACITY MEASURES  The quantity of liquid a container can hold is known as capacity of the container. For example the amount of water a keg or gallon can hold is the capacity of the keg.  CONVERSION OF UNITS OF CAPACITY There are various units for measuring the capacity or volume of liquid. The basic ones are the liters (l) and the Milliliter (ml).  Great capacities are measured in liters while small capacities are measure in cubic centimeter (cm³) or milliliters TABLE OF CAPACITY MEASURES 10 milliliters (ml) = 1 centiliter (cl)  10 cl = 1 deciliter (dl)  10 dl = 1 liter (l)  1000 ml = 1 liter 100 cl = 1 liter 1000 l = 1 kiloliter (kl)  STARTER Beg

DISCOUNT AND COMMISSION MATHEMATICS LESSON PLAN AND LESSON NOTE FOR PRIMARY AND SECONDARY SCHOOLS

Monday   Meaning of Discount  Finding cost and cash price on discounted goods Resources  Inside out  Learn   mathematics Book 6, page  125  items like; currency note Milo, biscuits, books, pencils, school bag   Meaning of Discount Discount is a reduction in the price of an article. It is often a certain percentage of the actual price of the article. Examples 1. A table clock cost $200, and a 10% discount is given for paying cash. What is the cash price? Solution The discount = 10% of $200 =   10     x 200= 20 100 So Cash price = original price – discount                                                             Amount   =    $200 –  $20 = $180  2. The selling price of a shirt is $900. The trader gives 5% discount for cash. How much is the buyer paying. Solution The discount = 5% of $900 = $45 So Cash price = original price – discount amount                         = $900 – $45 = $855 Begin the lesson by showing them an image of a market where buying and selling is taking place, then